How to use
1. Download and print (or open digitally)
Download your free PDF of The Founder Impact Canvas, designed for both handwritten notes and digital use.
2. Set aside focused time
Find a quiet space where you can reflect without distractions, about 30 to 45 minutes is ideal. Start by completing the sections in order, the canvas is built around nine thoughtful sections, organized into three core layers:
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You – Your natural gifts, the impact you want to make and your experience as a founder
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Your Customers – The customers you’re here for, the relationships you want to build, and the channels that connect you
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Your Business Model – Your value proposition, revenue streams, and cost structure
3. Reflect and iterate
The canvas is a living tool, meant to be revisited often as you grow. Use it to reflect, learn, and adapt your model based on feedback and new insights.
Whether you’re starting fresh or evolving your venture, the canvas is built around nine thoughtful sections with key prompts, designed to support decisions that are both strategic and personal. It’s a map for building with intention.
the founder impact canvas
A twist on the classic Business Model Canvas (BMC), inspired by Strategyzer’s original framework, reimagined for purpose-driven founders.
The Founder Impact Canvas helps founders build ventures rooted in their unique gifts, the impact they want to create, and the experience they want to have. It supports practices and structures that keep you energized and at your best. While traditional frameworks begin with customers and markets, this one starts with you, so you can build a business from the inside out.
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